Your last sentence there is what aggravates me. I know the two dealers who are moving their entire allotment on eBay at an exorbitant BIN price. OK, they are just getting the market price for the knives at the cost of the folks that really want one in their collections. But there are also dealers that are telling all the customers that call that they didn't receive any from the factory; but will show up with their allotment in a couple weeks with a blurb about how theirs are priced higher than other dealers because they had to buy them from another dealers inventory..... The factory sends some to every distributor, unless the distributor declines.
Maybe dealers that squeeze every penny out of new releases will be the only ones standing if this virus doesn't move along. The factory is a lot like the smaller dealers. All the cost, except materials, are the same. So when your production is going so slow because of workforce issues, you are not generating the cash flow required to keep the pencil lead black. Smaller dealers, some that rely solely on GEC products, are bleeding as well. We have rainy day money in the bank, but so far this year 5 of 8 months have run at a loss.
The factory has four numbers on their price sheets. Distributor cost, Dealer cost, DSR (dealer suggested retail), and MSRP. A distributor is suppose to purchase $36k to qualify for that tier - but in many cases it does not happen. DSR is what most dealers charge on their websites. Some bump it a little, but most use the same number. MSRP is one of those numbers just provided so you can have the line thru a price to show what a discount you are selling it at. But I think we need a policy that excludes dealers from charging more than MSRP on newly released products - that would help a little.