Yea.... if I was selling cars.... and a customer looked at my VW bug saying "Nice Rolls! How much?" Would I lose a sale by arguing? is it an ethical issue? If I sold it at the honest VW price? If I advertised it as a rolls? Hmmm. My customers would chuckle at my sales gimic. Few would go ballistic on me, call me a liar. Hav e me arrested. If I sell at the low price am I ripping anyone off? 'Bowie' is like a classification .... to big for a skinner, to small to be a sword... sort of a heavy tool for hacking chopping, but skinning maybe, an all around camp tool, if you had just one tool, not a machete, I could see referring to it as a bowie. But maybe 'bowie style.' If I had to sum it up in one word in an add or had it listed with Arizona knives, like that. I am interested in how others feel, concerning the ethics, or how you'd handle offering some big knife you made. What has worked for you???? What would a typical customer expect? I make knives. I do not always call them anything till i tis time to sell them. I admit I once sold a knife here on the forum I designed and made and called it a 'dirk' and had some makers go ballistic on me. "That's not a dirk you idiot!" Well it was sort of a dagger looking thing I could picture with a kilt. The person who bought it was very pleased. Why would anyone else get in my face? I'm still puzzled. I sell magic dreams and stories. Is a zombie killer for real? I'd be embarrassed as heck telling anyone it's made to kill zombies, with a straight face. I didn't quench it in water blessed by the pope, nor use real coffin wood in the handle. Oh, that's a vampire knife.