This is hilarious in a silly way if it's just because it's a competing magazine.
Knife Magazine is a cleaned up version of Knife World, basically "Son of Knife World" if you will. C Huston Price sold Knife World to protege Mark Zalesky, and Zalesky modernized it in a good way.
Now the funny part is C Huston Price is in the Blade Magazine HOF, and Zalesky probably would've wound up there too. Zalesky is quietly becoming a powerhouse in the small world of cutlery writing, etc..... Also, it's a bit of a slap in the face, as Zalesky has always been decent with his time and knowledge in benefit of Blade's magazine (and nearly all trade magazines in general). A quick PDF scan shows his name shows up in Blade 50+ times in various article quotes, photo courtesies, and other things.