Hello all,
I placed the below post in another thread but I thought I would start a new one to get some additional ideas. Frank made the comment in another post to give him an idea for a knife giveaway, here is mine. Please feel free to add or tweak on it as you like. I just thought it was a decent idea. Here is the original post that was buried pretty deep in another thread.
Hi Frank,
Perhaps I can be of assistance with an idea for the knife promo/giveaway....
Why not offer a free knife along these lines-
On this site an the others that you work with offer a free knife to the person that comes up with the best improvement or addition to one of your knives....
Then go a step further (if you want) - Have the winner's design improvement incorporated into a limited run where they get to choose the designation of the knife. i.e.- If I come up with a way to incorporate some extremely cool feature into say, the Doberman, and I win. Then the production run would use the name I designate after the model name ( I have a Doberman Pinscher and work with them so let's say I want to name the knife after my dog, Baron. The knife would be the K1 Doberman "Baron" or whatever the winner chooses )
Here is what you get- TONS of people giving your knives a good, long look. TONS of feedback regarding your knife designs and what people do and do not like about them as well as what they would improve upon.
This gives you great market awareness and allows you to tap into the cumulative hundreds of years of experience of the good folks on this and other boards. That will allow you to sell more knives and with the input make better knives.
And what does it cost?
A knife. Well, OK, better make that 2 'cause I will be happy to trade you the above idea for a Harpoon F with the camo finish.
Todd
I placed the below post in another thread but I thought I would start a new one to get some additional ideas. Frank made the comment in another post to give him an idea for a knife giveaway, here is mine. Please feel free to add or tweak on it as you like. I just thought it was a decent idea. Here is the original post that was buried pretty deep in another thread.
Hi Frank,
Perhaps I can be of assistance with an idea for the knife promo/giveaway....
Why not offer a free knife along these lines-
On this site an the others that you work with offer a free knife to the person that comes up with the best improvement or addition to one of your knives....
Then go a step further (if you want) - Have the winner's design improvement incorporated into a limited run where they get to choose the designation of the knife. i.e.- If I come up with a way to incorporate some extremely cool feature into say, the Doberman, and I win. Then the production run would use the name I designate after the model name ( I have a Doberman Pinscher and work with them so let's say I want to name the knife after my dog, Baron. The knife would be the K1 Doberman "Baron" or whatever the winner chooses )
Here is what you get- TONS of people giving your knives a good, long look. TONS of feedback regarding your knife designs and what people do and do not like about them as well as what they would improve upon.
This gives you great market awareness and allows you to tap into the cumulative hundreds of years of experience of the good folks on this and other boards. That will allow you to sell more knives and with the input make better knives.
And what does it cost?
A knife. Well, OK, better make that 2 'cause I will be happy to trade you the above idea for a Harpoon F with the camo finish.
Todd