And yet the courts have allowed RTIC to keep on manufacturing and selling their products.
That said, many products perform as good as Yeti for a fraction of Yeti's prices.
http://thecoolerbox.com/coolers-like-yeti-but-cheaper/
http://www.bizjournals.com/houston/news/2017/02/03/yeti-and-local-cooler-competitor-rtic-settle.html
RTIC had to pay Yeti and cease sales of affected products. Checking their site, I'm still seeing a lot of the old copies so not sure if there's a date for that to go into effect, but I also see new products that RTIC didn't rip off from YETI
I could be wrong, but who invented what? Insulated tumblers have been around a lot longer than Yeti. (2006) I read a couple of tests if various insulated tumblers. The one that came out on top was Walmart's Ozark Trail 30-Ounce.
Yeti is also made in China. I wouldn't be surprised if that were made in the same factory.
Improvements happen with products. Knives made today aren't a rip off of someone 3,000 years ago. Not all vehicles are a rip off from a Model T. There's tons of ways RTIC could have developed an insulated cup, but they chose the knock off route and pretty much exactly copied a YETI, blatantly, they didn't even try to hide it.
In pretty much every aspect of knives and gear if someone rips off another's exact deign, sells it as their own, then bashes the people they copy, they would be laughed and shamed out of business. But since it's "just" an insulated cup or thermos, people don't care. Big double standard IMO.
Yetis are overpriced as hell, I liken them to Apple. A bunch of people swearing they're the best things ever.
Yes, knockoff knives may cut as well as the real thing... in the beginning. You can't tell me a knockoff of a Hinderer has the same build quality, heat treatment, etc. and really can't compare a cup to a knife. As long as it keeps things hot or cold as long, what else is there? Dent resistance? There's really very little to skimp on with a insulated tumbler.
To be fair, Microsoft sucks. I use windows 10 at work and it's constantly crashing, Linux and Apple are better solutions, it's just people are used to microsoft sucking so they're complacent and think crappy service is the normal.
Lots of things are "overpriced" as hell IMO, but it is what it is. How many millions did/does YETI spend in research and development to have their designs and styles ripped off by RTIC and good ol walmart hell?
As for the knockoff hinderer build quality, that remains to be seen hate to say. I've had very mixed results with their S35VN so maybe me mentioning a copy of their knife was a bad example.
But it's nice to see that people are angry over a knock off Hinderer and not a YETI