If you just want a knife to cut something.. there are 1000's of sub $30 folders out there. Is there anything special about them? No, they are tools for a job. There are many who that is all they need and all they want. They could care less about the precision tolerances of less than .001. There are those that find them boring b/c they aren't orange or tactical enough or aren't sponsored by "Seals". There are those that prefer the "traditional" nail nik knives and do find them to be too modern for their tastes.
On the other hand, you have those that love knives for their practical use, but also look at them as art and take into account the precision of engineering that goes into them. For those this is a fantastic knife and quite a deal. You have two precision (and if you watch the video, Chris really means precision) ground titanium scales, a precision ground blade from yes, a super steel.. maybe not M4 but it's a super steel, hand fitted (did you see the guys hand sanding each pivot washer?? You think any other production knife maker is doing that??), made in the USA. The knife is unassuming, which for true EDC guys, you want to be able to take your knife out whenever you need and not have a bunch of people get spooked. It fits the hand very well, it's slim, light and packs a big blade in small package. Added bonus, it's tough and built for anything a folder should be used for.
So is this a knife for everyone? No. When you open the box are you going to be "amazed"? Maybe but probably not. Does it cut better than a $30 knife? No. But use it for a good bit and you'll understand. It's not flash, it's function. Chris is an engineer by trade, not a knife maker. The Sebenza came about b/c he loved knives and wanted to build the most precise knife around. Try building a folder from scratch and you'll understand why small tolerances are so important.
Summing up, I'd say if you are wondering, you should try one, but understand what you are getting into. If you just want that joy of getting a new box in the mail this week, and next week you'll have another, and another and another.. then the flash will wear off. If you are going to get one and use it and use it and use it.. you will love it. If you aren't a fit/finish kind of guy and don't get into the engineering side of it, maybe it's not for you.
Anyway, best of luck with your decision.